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What’s New In Social Media - July 2023

28 July 2023

July 2023 has brought us some exciting updates and changes in the world of social media. From Twitter's tweet reading limits to Instagram's new text-based threads app, and TikTok's big decision to discontinue a feature, there's a lot to catch up on. Let's dive into the latest happenings and explore what's been happening in the social media landscape this month!

Twitter Puts A Cap On Tweet Reading

To combat information overload and encourage more meaningful interactions, Twitter has recently introduced a new feature limiting the number of tweets users can read per day. This move aims to address concerns about excessive scrolling and its potential impact on mental well-being. The daily tweet reading limit, set at 500 tweets per account, is designed to encourage users to engage with content thoughtfully and engage in conversations that truly matter to them.

Twitter's decision has received mixed responses from users. While some appreciate the idea of creating a more focused and engaging platform, others express concerns about missing out on important updates from their favourite accounts. Nonetheless, this move reflects Twitter's commitment to improving the user experience and fostering meaningful interactions on the platform.

Instagram Ventures Into Text-Based Threads

Instagram is taking a bold step into a new realm with the launch of its text-based threads app. This new app, separate from the main Instagram platform, focuses on fostering long-form written conversations. Users can create and participate in text-based threads centred around various topics of interest.

With the ever-increasing popularity of visual content on social media, Instagram's foray into text-based communication is a surprising but welcome addition. This new app is predicted to appeal to users who enjoy in-depth discussions and exchanging ideas in a more intimate and focused environment. As the app gains traction, we can expect to see a diverse range of topics, from hobbies and interests to thought-provoking debates, all taking place in a text-centric space.

TikTok Bids Farewell to Its "BeReal" Clone

In a strategic move to refine its content offerings, TikTok has decided to discontinue its "BeReal" feature. Launched in the previous year, the "BeReal" feature allowed users to post unfiltered and unedited videos, aiming to promote authenticity on the platform. However, it faced challenges in tackling issues related to harmful content and cyberbullying.

As TikTok continues to prioritise user safety and well-being, the decision to sunset the "BeReal" feature underscores its commitment to maintaining a positive and responsible social media environment. While some users may miss the unfiltered charm of "BeReal," this move demonstrates TikTok's proactive approach to evolving and refining its platform for the better.

Instagram Enables Public Reels Downloads

 Instagram has rolled out a new feature that allows users to download public Reels. This update comes as a delightful surprise for content creators who can now share their engaging and entertaining Reels with a broader audience, even beyond the Instagram platform.

By enabling public Reels downloads, Instagram aims to foster content sharing and engagement, potentially making Reels more viral and shareable across various social media platforms. It's a win-win for creators and viewers, as this feature opens up exciting new possibilities for content discovery and sharing.

LinkedIn Phases Out Three Creator-Focused Features

In a bid to streamline its platform and enhance user experience, LinkedIn has decided to phase out three creator-focused features. These features include the "Q&A Corner," "LinkedIn Live Studio," and the "My Day" storytelling format. The decision may come as a surprise to some avid LinkedIn creators, as these features had gained a dedicated following over time.

However, LinkedIn has assured users that this move is part of their ongoing efforts to improve platform relevance and user engagement. While some creators may need to adapt their content strategies in response to these changes, it also presents an opportunity for fresh ideas and new content formats to emerge on the platform.

And there you have it, the latest social media updates for July 2023! As users, these updates bring both excitement and challenges, but it's clear that social media platforms are continuously striving to provide better and more enriching experiences for their communities. So, embrace the changes, explore new possibilities, and enjoy the ever-changing world of social media!

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