Facebook Attribution

/Tag: Facebook Attribution

Gucci

By |2020-02-14T15:21:48+00:00February 14th, 2020|Categories: Success|Tags: , , , , |

By optimising Facebook Attribution Gucci managed to learn more about its customers’ purchase path. Discovering that Facebook’s and Instagram’s contribution to online sales was 14X more than originally understood. In style Originally founded in 1921 Gucci is now part of the Kering Group, now one of the world’s most respected fashion houses. Under creative director Alessandro [...]

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