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Meliá Hotels International

By |2020-03-06T14:19:19+00:00February 16th, 2020|Categories: Success|Tags: , , , |

Reaching audiences less exposed to TV with Facebook video ads Meliá decided to adapt their TV campaigns to work as Facebook video ads, resulting in a significant increase in reach among a high-value audience that is less likely to watch TV. Led by leisure  Meliá Hotels is one of Spain's largest domestic operators of holiday resorts [...]

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